CCCFILMS |俄罗斯美女设计师的旧牛仔回收创意改造

　　俄罗斯姑娘的旧牛仔回收创意改造USEDEM

　　Short Documentary 短纪录片 导演/ by Gert Kombate

　　关注生活和环境保护的创意改造设计品牌。

　　A creative denim upcycling project which protects the environment and connects people.

　　We can't be separated from our loved ones for long, can we? Same goes for those favourite old jeans languishing in the back of your closet. You might feel you have to throw them away, having no idea that you could actually give them a new life. After all

　　the thrilling adventures you went through with your pair of jeans, they can still make you happy, but in a completely different form... as a backpack, let's say; a bag with enough space for a new stories .

　　我们对于心爱的东西一定是很难割舍的，对吧？同样，一些旧到也许甚至要扔掉的心爱牛仔裤，也同样被我们一直保留在衣柜里，实际上，它们也可以迎来新生。在与心爱的牛仔裤一起经历过许多激动人心或是平凡温馨的时刻之后，旧掉的牛仔裤仍然可以陪伴我们左右，而且是以全新的面貌。比如，一个帅气的背包，等待着新的故事。

　　Xenia a Russian designer who has worked in the jean industry for many years, had seen many nice jeans turned into rubbish or thrown away. She then decided not only to

　　recycle them, but to do it creatively!

　　Xenia是一位来自俄罗斯的设计师，牛仔行业多年工作的经历，让她看到太多漂亮的牛仔布料被浪费丢弃的命运，她决定，不仅仅是回收它们，而是用它们做成有创意的东西。

　　USEDEM means using old things to create new things, good things. The story of the

　　logo which is made of three hands, goes back to when Xenia use to live in India...She

　　bought a totem from a man standing in the street, he told him she made the good choice, that the meaning of the totem was creativity, protection, connection. Everything

　　Xenia wishesfor while creating USEDEM items.

　　USEDEM这个品牌名的意思是利用旧的东西改造成新的好的东西。Logo中有3只手，当

　　Xenia住在印度的时候，她从一位老人手里买来一个图腾，他说那个图腾是有创意的、是能保护的、是一种连接。这一切就是Xenia所希望的，就在她创立USEDEM这个项目的时候。

　　Does your closet hides several old denims?Does you have any old worn out denims that you don't want to throw?Then send them to USEDEM, and wait to see the unique piece made from you jean.

　　你衣柜里有藏了好几季都没穿的牛仔裤吗？你有穿旧了穿破了也舍不得扔的牛仔裤吗？通通交给USEDEM，见证牛仔裤的新生吧！

　　转发给朋友，你会发现舍不得扔旧牛仔裤的绝逼不是你一个人

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